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We earn advertising and referral fees from many of the brands we rank, and those fees affect where they appear.

Top3 Mattress compares mattresses sold in Australia, and we make our money when a reader buys through one of our links. Brands pay us advertising and referral fees, and those arrangements affect which mattresses we cover and how high they sit in our rankings. Some mattresses here have no arrangement with us at all.

Every mattress is scored against the same ten published criteria, and each of the ten scores is shown alongside the total. What those criteria measure, and how the total is set, are laid out on our How we rate page. The work behind the scores is desk work: we read published specifications, warranty documents and trial terms, and cross-check them against each manufacturer's own pages. We do not buy these mattresses and sleep on them, and no score here comes from in-home testing.

We do not cover every mattress sold in Australia, and the ones we can earn a commission on are more likely to be among the ones we do cover. Prices, trial lengths and warranty terms change without notice, so check the brand's own page before you buy. A ranking here is not a guarantee about a product and not an endorsement of it. Our full terms are set out in the Terms of use.

Privacy Policy

This site compares mattresses sold in Australia. It does not sell anything, does not take payments and does not run advertising. It does use Google Analytics to count visits. This page sets out exactly what it collects, why, and what you can ask us to do about it.

We handle personal information in line with the Australian Privacy Principles set out in the Privacy Act 1988 (Cth). Last updated 19 October 2026.

The short version

  • We collect your name, email and message only if you choose to send one — through the contact form, the subscribe form, or a comment
  • We use Google Analytics to see how many people visit and which pages they read. It sets two cookies and does not tell us who you are, and you can switch it off
  • There is no advertising pixel, no heatmap, no session recording and no retargeting tag on this site
  • We never ask for and never hold payment details, because nothing is sold here
  • We do not sell, rent or trade personal information to anyone
  • You can ask us what we hold about you, ask us to correct it, or ask us to delete it

What we collect, and when

If you send us a message

The contact form at the bottom of every page asks for your email address and your message, and optionally your name. Along with these we record the page you were on when you submitted the form, and your browser’s user-agent string — the short line of text your browser sends identifying itself and your operating system. Submissions are stored in this site’s administration area. They are not forwarded to any email marketing service.

If you subscribe

The subscribe form collects your email address, and your name if you provide one. We use it to send you updates about mattress reviews and rankings on this site, and nothing else. Every message we send will include a way to unsubscribe, and you can also ask us directly at any time.

If you comment on a review

Comments run on WordPress, which stores the name and email address you enter, the comment itself, your IP address and your browser’s user-agent string. Your name and comment are published; your email address and IP address are not. If you tick the box offering to remember your details, WordPress saves them in cookies in your browser so you do not have to type them again — that is a choice you make, and leaving the box unticked sets no cookies.

One thing does leave this site when your comment is displayed: a one-way hash of your email address is sent to Gravatar, in the United States, to look up a picture to show beside it. Your address itself is not sent, and the hash cannot be turned back into it. This is described under Avatars below.

If you mark something as helpful

Review pages let you like an article or mark a comment as helpful without signing in. To stop the same visitor voting repeatedly we need to tell visitors apart, so the site reads your IP address and immediately converts it into an irreversible hash using a secret key held on the server. The hash is what gets stored; your actual IP address is not saved anywhere by this feature. The hash cannot be turned back into an IP address and is not used for anything except counting one vote per visitor.

Just by visiting

Like every website, this one runs on a web server that keeps standard access logs — the requesting IP address, the time, the page requested and the user-agent string. These logs exist so the site can be kept running and secure. They are not used to build a profile of you and are not combined with anything else described on this page.

Visit statistics (Google Analytics)

We use Google Analytics, a service run by Google, to understand how the site is used as a whole: how many people visit, which pages they read and for how long, how they found the site, roughly where they are, what kind of device and browser they use, and whether they click through to a mattress brand. When a page loads, your browser sends this to Google together with a random identifier kept in a cookie, so that someone who comes back is counted as one visitor rather than several.

Google uses your IP address to work out an approximate location — city, region and country — and to filter out spam. It does not attach the address to that identifier, and it discards the address after use. We never see it. What reaches us are totals and trends, such as how often a page was read and whether mostly on phones or computers. We do not use Google Analytics to work out who you are, and we do not combine it with anything you send us through a form or a comment.

Google processes this data to provide the service to us. We have switched off the setting that would share it with Google to improve Google’s own products, and we have not turned on Google Signals or linked Analytics to any advertising account, so it is not used to show you ads. Visit-level data is deleted automatically after no more than 14 months.

You can stop it at any time: block or clear cookies for this site, use a tracker blocker, or install Google’s Analytics opt-out browser add-on. The site works exactly the same either way.

What we do not do

It is worth being specific, because most privacy policies are written to cover things the site in question is actually doing:

  • No profiling. Google Analytics, described above, is the only measurement tool on this site, and we use its reports for totals and trends, not to follow any one visitor. There is no Meta pixel, no session recording and no heatmap tool. If that changes, this page will be updated before the change goes live.
  • No advertising or retargeting. We do not run ad networks and we do not tag you to be followed around other websites.
  • No payment details. Nothing is sold here. You will never be asked on this site for a card number, a bank account or a government identifier — and if a page ever appears to ask you for one, it is not ours.
  • No accounts. Reading, commenting and subscribing all work without creating a login.
  • No selling of data. We do not sell, rent or trade personal information, and we do not pass your email address to the mattress brands we review.

Cookies and what is stored in your browser

The only cookies used to measure visits are the two set by Google Analytics. Everything this site stores in your browser:

  • Google Analytics cookies — _ga, a random identifier that lets a returning visitor be counted once, and _ga_ followed by a short code, which keeps track of the current visit. Both last up to two years unless you clear them. How to switch them off is described under Visit statistics above.
  • Comment cookies — set only if you leave a comment and tick the box asking to have your details remembered.
  • A light or dark mode preference — saved in your browser’s local storage, not in a cookie, and never sent to us. It exists so the site does not flash white at night.
  • Login cookies — these apply only to people who administer this site, not to readers.

You can clear or block all of these in your browser settings. Nothing on this site stops working if you do, apart from having to re-enter your details when commenting.

Following an affiliate link to a mattress brand can also leave a cookie from the affiliate network or the brand, set by their website rather than this one. That is described under Links to mattress brands below.

Third parties

Visit statistics

Google Analytics is run by Google LLC in the United States. What it receives, what it does with your IP address, and how to switch it off are set out under Visit statistics above.

Avatars

The small round picture shown beside an article’s byline, and beside each comment, is not stored on this site. WordPress fetches it from Gravatar, a service run by Automattic in the United States, by putting a one-way hash of the relevant email address into the image address. Your browser makes that request, so Gravatar receives your IP address and basic browser information. If the email address behind a hash has never been registered with Gravatar, a generic placeholder image is returned instead.

Your own email address is involved in this only if you leave a comment. Reading a page sends Gravatar nothing about you beyond the request your browser has to make to load the image.

Hosting

The site runs on a third-party hosting provider, which necessarily processes the server logs described above in order to serve pages to you.

Links to mattress brands

Links from this site to a mattress brand or retailer are ordinary links. This site does not add anything to them that identifies you. Google Analytics notes that a click to another website happened and which page it came from, as described under Visit statistics above.

Where a link is an affiliate link, your browser passes briefly through the affiliate network that runs that brand’s programme on its way to the brand — Commission Factory, based in Australia, or Partnerize, based in the United Kingdom. The network records the click, including your IP address, basic browser information and the page you came from, and the network or the brand may set a cookie so that a purchase you go on to make can be matched to that click. That is how a commission is worked out. We are told that a sale was made and what it was worth; we are not told your name, email address or delivery details.

Once you arrive on the brand’s website you are on their site under their privacy policy, not ours, and anything you do there — including anything you buy — is between you and them.

We earn a commission on some of these clicks, and those commercial relationships can affect which brands appear on this site and where they are ranked. That disclosure is set out in full on our About Us page.

How long we keep it

Contact messages and subscriber details are kept for as long as they are useful for answering you or sending you what you asked for. Comments and their details stay for as long as the comment is published. You can ask us to delete any of it sooner, and we will do so unless we are required to keep it. Google Analytics deletes visit-level data on its own after no more than 14 months; only the totals in our reports are kept longer.

Where it is kept

This site is not hosted in Australia, so anything you send us is held overseas. We say where, plainly, because you are entitled to know that before you send it.

  • Hong Kong. Anything you send through a form, and anything you post as a comment, is stored on servers there.
  • The United States. Two things go directly from your browser to companies based there. Google Analytics receives the visit information described under Visit statistics above; that happens to every visitor, whether or not you ever send us anything. Pages that show a byline or comments also load the small round pictures beside them from Gravatar, run by Automattic, which receives your IP address and basic browser information plus a one-way hash of the email address the picture belongs to. If you have left a comment, that hash is of your address.
  • The United Kingdom. If you follow an affiliate link for a brand whose programme runs on Partnerize, the click passes through Partnerize, which is based there. This is described under Links to mattress brands above.

Being based outside Australia does not lower the standard that applies. This site is aimed at readers in Australia, so we handle personal information under the Australian Privacy Principles and we remain accountable for it after it leaves Australia. You can bring a privacy complaint about this site to the Australian regulator in the way described below, and we will not argue that being offshore puts us out of reach.

We do not disclose personal information to the mattress brands we review, in Australia or anywhere else, and we do not sell or trade it to anyone.

Security, and what happens if something goes wrong

Access to the administration area of this site is restricted and password-protected, and the site is served over an encrypted connection. No system is perfectly secure, and we will not pretend otherwise. If a data breach occurs that is likely to result in serious harm to anyone whose information we hold, we will meet our obligations under the Notifiable Data Breaches scheme, which include notifying the affected people and the Office of the Australian Information Commissioner where the scheme requires it.

Your rights

You can ask us to:

  • Tell you what we hold about you, and give you a copy of it
  • Correct it if it is wrong, out of date or incomplete
  • Delete it — including removing a comment you have left
  • Stop emailing you, which takes effect regardless of how you ask

We act on these requests in line with the Australian Privacy Principles, which allow us to decline in a small number of defined situations — for example where we cannot confirm who you are, or where giving you a copy would reveal someone else’s information. None of it costs anything. Your Privacy Rights sets out how to make each request, what we need from you, how long we take, and exactly when we might have to say no.

Children

This site is written for adults buying a mattress and is not directed at children. We do not knowingly collect personal information from anyone under 16. If you believe a child has sent us their details, tell us and we will delete them.

If you are reading from outside Australia

The mattresses, prices and terms covered on this site are the Australian ones, and this policy is written to Australian law. Everyone who contacts us is handled the same way regardless of where they are, and the rights described above are available to you as well.

Complaints

If you think your privacy has been mishandled here, contact us first — most problems are quicker to fix directly. Tell us what happened and what you would like done about it, and we will respond in writing.

If you are not satisfied with our response, you can take the complaint to the Office of the Australian Information Commissioner, which oversees the Privacy Act in Australia. The OAIC can be reached at oaic.gov.au or on 1300 363 992. Making a complaint to them is free. The full process is set out on Your Privacy Rights.

Changes to this policy

If what we collect changes, this page changes with it, and the date at the top is updated. We will not quietly start collecting something new under a policy that says we do not.

Contact us

For anything on this page — a request to see, correct or delete your information, a complaint, or a question — email service@top3mattress.com, or use the contact form at the bottom of any page on this site.